
Google customer reviews are a valuable resource for any business owner. These reviews are left by customers who have purchased a product/service. These reviews serve as feedback from customers, which is especially important for online shoppers. These reviews can help customers decide whether they want to buy something.
Opt-in feature
Google's customer reviews system allows businesses to easily collect customer reviews and store them on their website. With a click, you can embed a badge code or survey opt-in into your website. You can activate the Google Customer Reviews feature by going to the add-ons section. You can choose the location for the opt in and the number of times it will appear.
Google Customer Reviews is a free service for online retailers that gathers customer feedback. These reviews can be commented on and based on a 1-to-5 scale. These ratings will be displayed on your website as well as in the Merchant Center dashboard. Google Customer Reviews has four main features:

Modifiable themes
You can display customer feedback on the website using customizable Google customer reviews themes. These themes present testimonials in an attractive and organized slider. The testimonial slider allows customers to easily view past customer reviews about your products. It helps them better understand your brand.
These themes offer a number of customization options and are fully responsive. These themes can be used on many devices and screen sizes. The plugin also comes with comprehensive documentation and 12 months of free support.
Increased conversions
An increasing number consumers seek out product reviews online. 75% of consumers start their search for products by reading reviews. A review on your storefront can boost sales by as high as 270% Consumers are willing to pay up to 15% more to have a better shopping experience.
Google Customer Review system is a great tool to e-commerce businesses. It helps them gain customer trust and build social proof. They can be confident that other customers will shop with them. In turn, increased conversions from Google Customer Reviews are an added benefit.

Search rankings impact
Google reviews are a powerful influence on your search engine ranking. Consumers look for online reviews and ratings to determine whether a brand or product is worthy of their trust. Search rankings for companies with positive reviews tend to be higher. It's an effective way to increase your rankings.
It can be difficult to generate reviews from customers. Google will report you if your attempt to buy fake reviews and pay other people for them. It's important that you ask customers to leave reviews either in person or via ads.